Date/Time
Date(s) - Tuesday, July 11, 2017
8:30 am - 12:00 pm
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Location
Washington State University Vancouver
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We’re excited to bring another day of digital training to nonprofits participating in Give More 24! This year, sessions will be held in the Firstenburg Student Commons on the WSU Vancouver campus (map here). Below you’ll find details about what sessions will be featured for the first day of training, the fantastic presenters and a registration form. Due to limited space, registration is limited to two representatives from each nonprofit.
Sessions
Finding & Activating Influencers: You have champions, so learn how to activate them with practical tips and tangible take-aways. Ash Shepherd from NTEN will offer some examples of how organizations are finding and leveraging influencers with online tools and age-old tactics.
Shaping Your Social Strategy: Social media adds success to giving day campaigns, so join in an exercise that will help outline a strategy. Emily Goetz from Pyramid Communications will share some new visual assets for this year’s event and show how nonprofits of all sizes can scale and focus social approaches that work for Give More 24! and beyond.
Next-Level Email Campaigns: Engage your community with emails that do more than ask for money and say thank you. Ash Shepherd will return to share what defines successful email campaigns and how organizations of all sizes can create sustainable campaigns that advance donor engagement throughout the year.
Presenters
Ash Shepherd has worked in the areas of conservation, environmental education, social work, youth program development, and technology. He has an affinity for systems thinking, strategy and playing the role of “interpreter” to help organizations connect with new ideas. He developed numerous nonprofit resources including the Nonprofit Social Media Audit and can be followed on Twitter @NPTech_Ash.
Emily Goetz is Pyramid Communications’ Chief Marketing Officer. Pyramid offers full-service strategy and creative for nonprofit organizations, foundations, government agencies, and Native tribes working in arts and culture, conservation, education, health, and social justice. She works closely with clients to uncover opportunities and define clear, outcome-oriented goals.
Melanni Rosales helps Pyramid Communications’ clients think outside the box when it comes to using digital communications for meaningful causes. She has a knack for organizing and managing campaigns, as well as determining the most effective digital channels to accomplish any goal. For the last five years, she has worked on electoral, legislative, and advocacy campaigns in Portland, Oregon and across the country.
RSVP
Bookings are closed for this event.